For panels
Panel Fraud Detection for Online Sample Providers
Buyers judge panels by the completes that survive analysis. Panel fraud detection has to sit in front of client surveys - and it has to catch both fake people and fake answers, or the next QC review still hurts.
Why Maxna is different
Other platforms score the respondent. Maxna scores the respondent and the response.
Device IDs, bots, VPNs, and duplicates are necessary. They are not enough. A real device can still paste ChatGPT into every open-end. Maxna's proprietary AI grades what people type - so sample integrity is both who they are and what they say.
Respondent quality
Where most tools stop
- Device fingerprinting and environment risk
- Bots, scripts, and click farms
- VPN / proxy and geo mismatch
- Duplicates and professional respondents
Response quality
Maxna's proprietary AI layer
- AI-written and synthetic open-ends
- Low-effort and copy-paste answers
- Cross-question consistency
- Open-end scoring before the complete is paid
See the platform, AI response detection, or compare Maxna to other tools.
Definition
What for panels means in practice
Panel fraud detection is a supplier-side integrity gate: bots, farms, multi-ID members, geo abuse, and now AI-written open-ends. Maxna is panel-neutral. We do not sell sample. We protect the traffic you already field.
Why it matters
What breaks if you skip this layer
One bad wave costs a renewal
Client escalations are a panel brand problem even when the survey was not yours.
Blended partners inherit your quality
If you mix sources, one gate is the only fair standard.
Reconciliations eat ops
Audit-ready reasons shrink fights. Silent fails create them.
Signals
What Maxna looks at
Respondent quality first. Response quality with proprietary AI whenever the threat lives in the answers.
Member uniqueness
Stop the same person entering a client study on multiple IDs or devices.
Farm and bot load
Protect incidence from organized and automated traffic.
Verbatim quality
AI and low-effort open-ends are now a client-visible panel failure.
Implementation
How teams deploy this
Redirect client links through Maxna
Members hit the gate, then the buyer survey if they pass.
Share reasons, not models
Buyers get evidence without your proprietary panel data.
Start on Cadence
Most panel client work lands on Cadence; Aether for high-scrutiny categories.
Platform-specific walkthroughs live in integrations. Tiers are on pricing.
Limitations
False positives and honest boundaries
Integrity software that cannot admit uncertainty is not trustworthy.
A gate cannot fix a broken recruit
Maxna raises integrity on the traffic you send. It is not a replacement for responsible panel building.
FAQ
Questions buyers actually ask
Will Maxna compete with my panel?
No. Maxna does not sell sample. It is integrity infrastructure in front of the sources you already run.
Can buyers see why we terminated?
Yes. Reject reasons are designed to be shareable in QC without exposing PII or model internals.
See respondent + response quality on your traffic.
We’ll walk the gate against your sources - not a generic bot demo.
Talk to us